hi, I'm edwin.
I do
digital digtial media | social media manager

highlights:
- executed ad buys for over a dozen CPG brands using Prisma, Google's DV360, and Yahoo's ad suite, for client
- led TikTok channel content, for tech client: editing, uploading, and managing comments
- managed social media strategy for several university and non-profit accounts: content calendars, design, communication with stakeholders, etc.

learn more about my professional work on LinkedIn.
feel free to send me an email.

data data science, engineering, analysis | associate data engineer

highlights:
- building business transformation solutions for Financial Services, QSR, and SaaS clients in Python/PySpark, SQL, and R, through platforms like Google Cloud Platform & Fabric/Azure
- co-led development of legislative data catalog project
- built and designed Tableau marketing dashboard, linked to BigQuery/SQL, for C-level use, at SaaS client
- created indexed heatmap of rentable bike locations / disadvantaged populations, for non-profit
- conducted exploratory work on how newsrooms could use generative AI to convert articles to social media video, for university journalism lab

relevant certifications include:
Databricks, Associate Data Engineer
Microsoft Fabric, Associate Data Engineer
Google Analytics

learn more about my professional work on LinkedIn.
send me an email.

design visual design

highlights:
- designing era visuals, merchandise for music project using Final Cut Pro, Canva
- leading design of social media graphics on accounts previously managed

check out my portfolio, on Instagram.
send me an email.

learn more about me

I've been making electronic music & DJing for about 10 years. I design my own graphics & edit my own videos, as well as bringing that curiosity to other projects.

when I'm not making something, I listen to music (or a podcast, or audiobook), check blogs and read the news. I also like traveling - especially to cities - and exploring global transit. I also spend time volunteering with orgs like Chi Hack Night.

you can learn more about my professional work on LinkedIn. you can also send me an email.

links to fun stuff I've made

check out:

a mashup of car YouTuber Doug DeMuro and 90s Eurodance I made when I was bored.

my 48+ hour study music playlist.

acknowledgements

this site is based on a Glitch project designed by Kevin McCarthy. It's been continually updated since 2020, by me, by hand, in HTML - first on Glitch and as of 2025, on Neocities. No AI tools have been used in coding this website (that'd spoil the fun).

the "mb" wordmark was designed by me, in Canva.

the cloud clip is originally by janeb13 on Pixabay.


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